Illamasqua - Generation Q - Empower Palette
Hello again (I just couldn't stay away!) You know I literally could spend all day in make-up shops just testing out new products and having a bit of a play with them, ah that would be heaven eh, *sighs*. Anyways, earlier tonight I went to an Illamasqua master class where they showcased and demoed some of the new products from their new collection Generation Q which were quite cool. Basically this collection was released last week with the idea that " Generation Q is a clear message to everybody, everywhere that beauty is not young, old, black, white, male or female, but anything, everything and everyone." M.A.C did a similar campaign called All Ages, All Races, All Sexes a while back however their colours were much more natural, muted, and predictable. Illamasqua is quite the opposite, they feel that women of any age should be allowed to wear colour, its just how and where they place it that should be modified to which I completely agree 100%. Also what makes this
